About

Every Climate Data Point Is a Story Being Lived

Change Narrative LLC is a social impact enterprise building capacity in the climate justice movement through the power of our stories.

With a deep experience in narrative strategy, Change Narrative facilitates processes that help everyday people craft impactful first-person narratives, building confidence to talk about climate change, equipping storytellers to share their experiences effectively, stepping into the agency of their own voice to drive change —through public speaking, legislative testimony, media, and creative platforms.

Our Approach

While information is essential, it is not enough on its own to shift behaviors. Our stories have the power to humanize data—bringing it to life in resonant ways. By pairing the head (information) with the heart (emotion and vulnerability), we can more effectively spark and sustain action toward solutions.

Change Narrative believes in the power of unlikely alliances. The most powerful collaborations, like stories shared, are fostered by “unlikely alliances”: scientists and Indigenous elders, researchers and climate-aware therapists, policy experts and playwrights, lawyers and youth, technical experts and farmers, engineers and musicians. By pairing first-person stories with a variety of solutions, we build a more robust, intersectional, and holistic understanding of climate change — and what works best for communities.

Embodying a deep value for relationships, Change Narrative seeks to uphold the understanding that everything good comes from being in right relationship, and the work blossoms from there. Trust is built through “micro moments” of reciprocity observed during the process of collaboration, not in the outcome.

Our Commitment

Change Narrative is committed to shifting dominant and damaging narratives in mainstream climate communications by including the voices of everyday people and centering stories typically excluded from critical discussions and decision-making on climate change, especially those experiencing a disproportionate burden of impacts.

Amplifying first-person stories often excluded from policy, media, and institutional spaces through mainstream channels is an essential tactic bolstering civic participation, strengthening democracy, and advancing solutions grounded in identity, culture, place-based knowledge, and visions of a better world.

Meet Our team

Jothsna (she/her) is the founder of Change Narrative LLC and through the power of storytelling she partners with frontline activists, artists, movement builders, and community groups to co-produce the tools to reshape climate narratives and advocate for justice.

Natalie (she/her) is a Miami-based bilingual strategist, facilitator, and policy advocate with over a decade of experience advancing climate resilience, public engagement, and equity across Florida and beyond.

Leslee (she/they) is a Twin Cities-based environmental justice and climate mobility advocate working on ensuring forced climate displacement is given the attention and urgency it requires.

Associate Professor, Environmental Studies and Director of Sustainability, Macalester College

Climate Storytelling Advisor, Sierra Club, Massachusetts Chapter, & Independent Contractor

Vice President of Community Engagement, Environmental Defense Fund

Testimonials

“Change Narrative worked with our staff to better connect with the ‘why’ behind our climate advocacy work. They led workshops that helped us understand and articulate our personal climate stories, and helped us share them in our nonprofit’s work. Jothsna was exceptionally empathetic and skilled at working across different comfort levels, creating an emotionally safe environment while guiding each person through their unique process. I highly recommend Change Narrative to any organization that wants to support staff, highlight their experiences, and share values and stories genuinely.”

"Jothsna is one of those once-in-a-lifetime people you get the opportunity to meet and work with. She is incredibly gifted in a multitude of areas. She is professional, intelligent, intuitive, thoughtful, hard-working, compassionate, principled, highly regarded by her peers, and a fierce leader on justice and equity. She is passionate about climate change and has committed her life to working on this critical issue. Jothsna recognizes that for people to speak to others about climate change, they must first be able to articulate their own climate story. She has a rare gift of drawing powerful climate stories from people who didn’t even think they had one to tell."

"Inspiring, impactful, and overall incredible!

Storytelling at its finest! Three personal stories that really helped me better understand the complexities of the climate justice movement, and deeper impact on communities of color. I felt connected to each story, I cried, and felt moved. Great use of music, poetry, and art."

"Jothsna has established herself as an important voice and strategist among climate advocacy leaders, and her wisdom, her heart, her intelligence, and her passion shine through. She is an extraordinary spokesperson in her own right, but she is generous and capable of leading from behind and coaching other voices to be confident in telling their stories."

"Jothsna shines at unlocking others' ability to frame their own lived experience regarding the unfolding climate crisis. I've experienced Jothsna's magical coaching directly and witnessed time and again how skill-building experiences led by Jothsna turn despair to catharsis to action. I always look forward to collaborating with her."